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The lure that started it all is still the number one go-to lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a 3-way swivel or bottom bouncer, the wounded minnow action continues to be irresistible to fish everywhere. Premium black nickel VMC hooks. Hand tuned and tank-tested to ensure that world renowned action straight from the box.

Rapala Original Floater - Silver

Vintage FINLAND RAPALA MAGNUM Black & White Large Fishing Lure

10 Best Tarpon Lures To Up Your Fishing Game

Rapala Rattling Rapala Lipless Crankbait - Sound heightens curiosity in fish and triggers investigation. These lures actually have sound frequencies that are harmonic, uniform and in tune with nature. This secret of sound combined with the legendary Rapala wobble is what make this lure so effective. Long-casting, lipless design makes this lure viable anywhere you can fish. Rip it fast or run it slow, either way it sounds like the dinner bell to fish. Features premium VMC black nickel hooks.

Rapala Rattlin' Rapala - Redfire Crawdad

Rapala X-Rap 12 - Bait-WrX

Wooden Fishing Lure Rapala Jointed J-11 S, Floating Lure, Fishing

Rapala X-Rap Magnum 30 / Blue Sardine

Hard Bait Lures – ReCast Fishing

Water Wood Turbo Prop (TP) SMS - Bait-WrX

Vintage Rapala Jointed Minnow Fishing Lure Made in Finland

Bandit 100 crankbaits feature a tight wiggle and super snag-deflection properties. The 100 dives to almost 5-feet and weighs 1/4-ounce. The state-of-the-art molding, premium-grade plastics and wide array of color schemes make Bandit Lures your No. 1 crankbait company.

Bandit 100 Series - Baby Bass

Rapala Saltwater X-Rap

Rapala OG Rocco 5 Crankbait - Bait-WrX

Following in the footsteps of the legend, yet lighter than the original Rapala Jigging Rap, the Rapala Jigging Shadow Rap features a slower darting action. Designed for vertical jigging, the broader silhouette, modern internal metallic finishes, and belly-flashing action are ideal for targeting large wary fish, whether they are suspended or close to the bottom. Premium black nickel VMC hooks.

Rapala Jigging Shadow Rap Halloween